ESTET

Center for Professional Dentistry

dentistry, identity, logo, sleep, visual style

Task

Create a logo and style for a professional dentistry center. The name is ESTET. The main feature of the center is the provision of all dental services in a state of medical sleep. The center is equipped only with high-quality, original equipment of European manufacturers. Uses quality materials manufactured in Germany, Switzerland. Pricing policy above average, premium. The founder of the center, Zinkevich Konstantin, is an implant surgeon.

Plan

Analysis of the task and target audience
Development of logo options to choose from
Work on style
Photo session
Animation and other related style media
Outdoor advertising

What have we done

Strict and at the same time friendly logo where between the “E” and “T” a little tooth sleeps quietly.

“ZK” comes from the “sleep” emoji – a light, pleasant sniffling of “Zzz”. ZK are the initials of the founder of the Zinkevich Konstantin center.

The style emphasizes a particularly thorough approach to the selection of specialists, materials, working methods, etc.

The project was made by

Art Director, Designer – Dzivulsky Roman
Interior – Ksenia Tsigolik
Project manager – Anastasia Shkuro
Photographer – Lidia Reznikova